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Why A Rappelling Fundraiser Is A Great Idea For A Charity Event

By Maria Perry


Charity events held to invite sponsors or voluntary donors to extend donations in support of a certain cause are called fundraisers. When presented and marketed the right way, fundraising events can be a great means of funding and raising awareness on certain issues. Currently, newer and more creative ideas have been developed by fundraisers for these events. An example is a rappelling fundraiser.

Promoters and organizers are responsible for thinking of new ideas to help raise money when federal sources fail to be a reliable solution. Fun runs are the most common type of fundraisers. A novel example that gained widespread publicity in 2014 was the ice bucket challenge.

In 2014, the challenge gained widespread attention through the spreading of posts showing the participation of members in social media. Participants either had to pour a bucket of ice over their heads or make a donation to organizations supporting Lou Gehrigs disease. After which, they would call out three other people whom they wish to take on the ALS ice bucket challenge.

With well known celebrities and social media personalities on board, it easily became viral on the Internet and finally, people began talking about the previously unheard of disease. The novel idea was documented by various news outlets around the globe. A year later, an imitation or a similar challenge emerged because of the evident success of its predecessor.

Both funds and awareness were raised for the disease. Obviously, these events are not a piece of cake to organize since there are many things to consider such as hiring professionals, recruiting participants, promotion and marketing, and securing permits. To guarantee success and publicity, some of these charity events are shaped in the form of stunts.

One of these stunts which are fairly new is this unique fundraiser where rappelling in urban centers is involved. It is exactly what it sounds like. Willing participants will rappel down the side of a tall building in order to achieve support for their cause. Even if organizers are free to contact news outlets during the event, the rappelling stunt itself is enough to attract the attention of the masses gathering around a certain building.

Of course, safety precautions are the primary concern in events like this. Reliable equipment and training seminars are facilitated by professionals to teach willing participants the proper guidelines before the day of the event. Apart from gaining the attention of adventurous people, it is also a perfect concept for a publicized charity event.

Since the stakes are high, all safety precautions will be double checked to ensure a smooth flow of the program. After finding a suitable building, organizers will secure the necessary licenses and permits from the establishment. Supporters will proceed to be invited to rappel down the building.

Each participant must be willing to donate a minimum amount of around a thousand dollars. Not only will they be able to experience a once in a lifetime event, but they will also be supporting a cause close to their hearts. So far, a few organizations like United Way and Over the Edge, have successfully undertaken the challenge and raised anywhere from a couple hundred thousand dollars up to a million dollars. In the end, it is a win win situation for all participants, organizers, and even beneficiaries of the event.




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